Preparing a roll-up file without a designer: banner stand, poster, stickers

Roll-up 85×200 cm: dimensions and safe zone

A standard roll-up cassette is 85 cm wide, and the fabric is drawn into it with some extra allowance. That's why the file is made taller than the visible area.

• File size: 850 × 2200 mm (no bleed needed — the fabric is cut to the format, so no bleed is required at the edges, but the background must extend right to the edge of the file).
• Bottom 200 mm: this part rolls into the cassette. Place only a continuation of the background here, never logos, text or contact details.
• Top 50 mm: sits under the top profile fitting — keep this clear too.
• Safe zone on the sides: 30–40 mm from each edge.
• Main message: 1200–1900 mm from the bottom, i.e. at eye level. Headline at least 100 pt, body text no smaller than 24 pt.
• Material: blockout — opaque, so the reverse side doesn't show through.

Mini roll-up (desktop version) and wider models require different sizes — we send these along with your quote. All variants can be found in the banners and roll-up stands section.

Beach flag: shape and mirrored image

A beach flag isn't rectangular — its shape (teardrop, feather, rectangle) depends on the pole, so the artwork must always be placed on the template we provide. Leave a 20–30 mm margin around the perimeter for the hem, and 60–80 mm on the pole side for the pocket.

A flag is single-sided by default: the print goes through the fabric, and from the other side the image naturally appears mirrored. If the text needs to read correctly on both sides, you'll need a double-sided flag with a blocking inner layer and two files — the second one with a mirrored layout. Keep text at least 50 mm from the flag's edge: in the wind the edges ripple, and text near the seam gets visually cut off.

A1/A2 posters and stickers

Posters and other sheet-cut products need a 3 mm bleed on each side, since the sheet gets trimmed.

For stickers, the cutting line is created as a separate vector path with the colour CutContour (Spot, 100% magenta) on a separate layer. If there's no cut path, we'll create it for you — no extra charge. Read more about materials in the stickers section, and about posters in posters.

Technical requirements for all files

• Format: PDF (PDF/X-4 or simply "Press Quality"). We also accept .ai, .eps, .svg.
• Colours: CMYK. RGB files turn duller once converted, especially bright greens and blues.
• Black background and large areas: not 100% K, but C40 M30 Y30 K100 — otherwise it comes out grey.
• Logo and text: in vector format or with embedded fonts; alternatively, fonts converted to outlines.
• Images: 300 dpi raster for small formats, 100–150 dpi for large-format work at actual size. An image taken from a website at 72 dpi won't work when scaled up to 2 m in height.
• File name: company_rollup_85x200.pdf — this avoids confusion when there are several items.

What we check before printing

We check every file we receive against a single checklist and send it back for approval by email:

1. size and scale (checking it isn't 1:10);
2. colour space and total ink coverage;
3. resolution at actual size;
4. bleed and safe zone — whether text runs under the cassette or the cutting line;
5. font embedding and vector integrity;
6. transparencies and effects that might print differently;
7. cutting path for stickers.

We don't check spelling or phone numbers — the client is responsible for content, so please read the artwork carefully before approving it.

Examples from our catalogue

• Standart Roll-Up Black banner stand with print – aluminium cassette, full-colour print on blockout material, from EUR 62.48/pc at qty 1.
• Elegant Roll-Up Black banner stand with print – heavier cassette with a rounded profile for exhibitions, print on blockout, from EUR 123.97/pc.
• Double Roll-Up banner stand with print – double-sided stand with two files (the second without mirroring), from EUR 167.60/pc.
• Mini Roll-Up banner stand with print – desktop-sized stand for a counter or reception, aluminium + blockout print, from EUR 19.84/pc.

Indicative prices for other stand components: A1 poster, 200 g — EUR 9.00/pc, EUR 7.00 from 10 pcs, EUR 5.50 from 50 pcs; A2 poster — EUR 6.00/pc, EUR 3.20 from 50 pcs; PVC banner with print — EUR 14.40/m²; stickers with print and die-cutting — EUR 24.00/m². All prices exclude VAT; the exact amount depends on quantity and material.

If you don't have a designer

If all you have is a logo and some text, we'll prepare the artwork for you. We'll need a vector logo, text in Word or by email, photos at original size, and your preferred colour palette. A simple roll-up or poster layout from us typically costs around EUR 25–60 excl. VAT, depending on complexity and number of revisions — we state the exact amount in the quote for each item. For an exhibition set (stand + posters + stickers + promotional products with your logo), it's best to allow 7–10 business days, as printing on products takes longer than our own in-house printing.